JoyJolt

Bringing joyful energy to a functional space, this conceptual route pays tribute to the previous spark asset by reimagining it in a more playful way. Paired with a more premium color palette, each graphic shape highlights the special moments both big and small that happen around JoyJolt products.

This concept was presented in initial explore and development at Pearlfisher. Imagery is used for placement only.

Creative Director: Matt Sia
Design Director: Eric Rodriguez

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